25.08.2021 09:00Pörssitiedotteet / Stock exchange releases

Orthex H1: Strong growth in all markets and categories, high raw material price level continues

Orthex Corporation, Stock exchange release, August 25, 2021 at 9.00 a.m. EEST

This release is a summary of Orthex Corporation’s Half Year Financial Report January–June 2021. The complete report is attached to this release as a pdf-file. It is also available on Orthex’s website at https://investors.orthexgroup.com/.


January–June 2021 in Brief

  • Invoiced sales increased by 27.9% and totalled EUR 45.0 million (35.2)
  • Net sales increased by 28.8% to EUR 43.8 million (34.0)
  • Adjusted EBITDA was EUR 7.8 million (7.2) (adjusted for IPO related costs EUR 1.5 million)
  • EBITA was EUR 4.4 million (4.8)
  • Adjusted EBITA was EUR 5.9 million (5.1)
  • Adjusted EBITA margin was 13.6% (15.0)
  • Operating profit was EUR 4.3 million (4.8)
  • Adjusted operating profit increased by 15.4% to EUR 5.9 million (5.1)
  • Net cash flows from operating activities were EUR 5.4 million (4.5)
  • Net debt / Adjusted EBITDA was 1.5x
  • Earnings per share, basic was EUR 0.16 (0.18)
  • Due to the share issue, equity ratio increased to 33.0% (23.4)

April–June 2021 in Brief

  • Invoiced sales increased by 22.7% and totalled EUR 22.5 million (18.4)
  • ​​​​​​​Net sales increased by 25.5% to EUR 22.2 million (17.7)
  • Adjusted EBITA was EUR 2.6 million (3.2)
  • Adjusted EBITA margin was 11.9% (17.9)
  • Operating profit was EUR 2.4 million (2.9)
  • Net cash flows from operating activities were EUR 2.2 million (1.9)
  • Snow toys moulds were sold to Wiitta Oy
  • Raw material prices have risen to exceptionally high levels

Long-Term Financial Targets

As long-term financial targets the company has adopted to an average annual organic Net sales growth to exceed 5 per cent at the Group level and to exceed 10 per cent outside the Nordics (growth in local currencies), adjusted EBITA margin (adjusted for items affecting comparability) to exceed 18 per cent over time and net debt to adjusted EBITDA ratio to stay below 2.5x. Leverage may temporarily exceed the target range (for example, in conjunction with acquisitions).

The company aims to distribute a stable and over time increasing dividend with a pay-out of at least 50 per cent of net profit, in total, on a biannual basis.

Orthex does not publish a short-term outlook.


Key Performance Indicators

EUR million

4–6/2021 4–6/2020 Change 1–6/2021 1–6/2020 Change 1–12/2020
Invoiced sales 22.5 18.4 22.7% 45.0 35.2 27.9% 77.9
Net sales 22.2 17.7 25.5% 43.8 34.0 28.8% 75.9
Gross margin 5.6 5.8 -4.2% 12.3 10.7 15.1% 24.6
Gross margin, % 25.1% 32.9% 28.1% 31.5% 32.4%
EBITDA 3.3 4.0 -16.5% 6.3 7.0 -10.0% 16.5
EBITDA margin, % 15.0% 22.5% 14.3% 20.5% 21.7%
Adjusted EBITDA 3.6 4.3 -16.1% 7.8 7.2 8.2% 17.1
Adjusted EBITDA margin, % 16.1% 24.1% 17.9% 21.3% 22.5%
EBITA 2.4 2.9 -17.7% 4.4 4.8 -9.6% 12.3
EBITA margin, % 10.8% 16.4% 10.0% 14.3% 16.3%
Adjusted EBITA 2.6 3.2 -17.1% 5.9 5.1 16.1% 12.9
Adjusted EBITA margin, % 11.9% 17.9% 13.6% 15.0% 17.0%
Operating profit 2.4 2.9 -18.5% 4.3 4.8 -10.4% 12.3
Operating profit margin, % 10.6% 16.3% 9.9% 14.2% 16.2%
Net cash flows from
operating activities
2.2 1.9 17.1% 5.4 4.5 19.7% 12.7
Net debt / Adjusted EBITDA 1.5x n.a. 1.5x n.a. 2.3x
Adjusted return on capital employed (ROCE), % 8.0% 9.9% 18.3% 15.9% 40.3%
Equity ratio, % 33.0% 23.4% 33.0% 23.4% 22.6%
Earnings per share, basic (EUR) 0.09 0.13 -33.3% 0.16 0.18 -8.2% 0.47
FTEs 321 269 19.7% 318 273 16.5% 285

Alexander Rosenlew, CEO:

Orthex’s net sales growth in the second quarter continued strongly at +25,5% compared to the second quarter of 2020, contributing to total net sales growth of 28.8% for the first half of 2021 and amounting to 43.8 million euros (34.0). In line with our strategy, invoiced sales outside of the Nordics are growing faster than the sales growth in the Nordic market. Invoiced sales in the Nordic market grew strongly by 24.1% compared to the first half of 2020, amounting to 36.4 million euros (29.4). In the rest of Europe, invoiced sales grew as much as 40.1% and amounted to 7.2 million euros (5.1). Sales in the rest of the world grew by 98.0%, amounting to 1.4 million euros (0.7). The positive development is a continuation of the successful commercial strategy implementation, which includes launch of new products, widened distribution, and opening new customers.

All our product categories performed strongly during the first half of the year. The biggest category Storage, with the brand SmartStore, continued to deliver fast-growing sales, taking the first half growth to 31.7%, with total invoiced sales increasing from 21.6 million euros in 2020 to 28.4 million euros in 2021. Our second largest category Kitchen, with the GastroMax brand, performed at a convincing 17.0% growth rate. The smaller categories Home & Yard grew by 17.6% and the Plant Care category grew by 39.0%.

I am particularly impressed by the commercial team for showing resilience and determination in implementing the strategy leading to positive sales development during times of lower predictability due to COVID-19. With less opportunities to arrange physical customer meetings, visit shops, attend trade fairs or exhibitions, our ways of working had to be adapted to the circumstances. The aim is to be the best partner for our customers also under these times of restrictions and travel bans.

As anticipated, adjusted EBITA margin was relatively lower in the second quarter at 11.9%, mostly due to high raw material prices. For the first half of the year, adjusted EBITA margin was 13.6% (15.0). Adjusted EBITA for the second quarter was 2.6 million euros (3.2), taking the first half adjusted EBITA to 5.9 million euros from 5.1 million in 2020. The strong sales growth helped to bridge the negative cost development during the first half of the year.

The raw material prices continued to rise during the second quarter, but the availability of our main raw materials on the market has eased. At the moment raw material converters’ margins are at historically extraordinary high levels. Raw material price fluctuation and measures to off-set the effects are common to the business. Unpredictable and fast increases in raw material prices create a short-term profitability challenge due to the delayed effects of implementing price increases or cost savings. Our long-term goal is to deliver adjusted EBITA margin exceeding 18%, and we are committed to ensure that our actions lead to reaching our goals.

As part of our sustainability strategy, we are continuously aiming to reduce our carbon footprint, and this includes increasing the use of recycled and bio-based raw materials. The energy we use in our production is another important factor that we can influence. In 2020, we switched our Finnish production site to use only renewable electricity, reducing our carbon footprint with more than 600,000 kg CO2e. In perspective, this compares to driving a car for 4.3 million kilometres or 100 times around the globe. We have now made the change to renewable energy also in our Swedish factories, which means that we have completed the switch to renewable energy in all our factories. The effect of the switch will be reported in our next sustainability report.

Orthex’s innovations continued to perform well during the first half of the year and the pipeline of innovation both in terms of new products and new materials remains strong.

We have been able to ramp up capacity according to plan to secure our delivery performance. This is important to ensure being our customers’ preferred partner during times of high sales growth. The installation of our new moulds and injection moulding machines strengthens our production platform and we have also strengthened the operations organisation to adjust for the increased demand and rising volumes in our Lohja and Tingsryd factories. A positive side effect of installing new machines is that energy consumption and efficiency improves overall, also resulting in improved sustainability of production, as less energy is needed per product produced.

The first half of the year has been positive, and we are prepared to continue to implement our growth strategy, with focus on accelerated international growth and sustainability. We have taken measures to reduce the impact of high raw material prices, and we are committed to continuing to take targeted action depending on the raw material price development. During uncertain times, optimally timing the corrective action is important to maintain positive growth momentum.


Press conference on financial results

Orthex’s CEO Alexander Rosenlew and CFO Saara Mäkelä will present the Interim Report on 25 August 2021 at 11:00 a.m. EEST in a webcast.  The webcast can be joined through this link.  The webcast presentation will be held in English.


Questions to the management can be sent through the meeting chat. 

Presentation material 

The presentation material will be shared in the online meeting and it can be downloaded the same day on Orthex’s website at https://investors.orthexgroup.com/.

Recording of the event 

After the event a recording will be available on the company’s website at https://investors.orthexgroup.com/.


Further enquiries

Alexander Rosenlew, CEO, Orthex Corporation
Tel. +358 (0)40 500 3826


Saara Mäkelä, CFO, Orthex Corporation
Tel. +358 (0)40 083 8782




Orthex in brief

Orthex is a leading Nordic houseware producer that strives to make consumers’ everyday life easier with its products that are presented under the consumer brands SmartStore™ in storage products, GastroMax™ in kitchenware and Orthex™ in home and plant care categories. Orthex aims to be the industry forerunner in sustainability.

Orthex’s net sales in 2020 was 75.9 million euros and operating profit 12.3 million euros. The company has customers in more than 40 countries and local sales offices in Finland, Sweden, Norway, Denmark, Germany, France, and the United Kingdom. Orthex is listed on the Nasdaq Helsinki stock exchange.